Saturday, September 22, 2012

Beachy Cream 2013 Pin Up Calendar Coming Soon!

As you can see from this photo, we had so much fun shooting the Beachy Cream 2013 Pin Up Calendar Thursday. Several of our Beachy Cream Girls that appeared in last year’s calendar (Stephanie, Jess, Sarai, Mary Kate, Briana, Christina, Lauren F and Kayla) have returned, and we have four new girls- Susana, Audrey, Lauren A. and Laine. The girls and our production crew, led by our fabulous Beachy Cream photographer Elizabeth Sarah Barr, were amazing and we can’t wait to show you the results. The purpose of the calendar is to help promote our Beachy Cream brand, and showcase our wonderful Beachy Cream Girls, most of whom work in our ice cream store in Santa Monica, and do parties and events with us. In addition to being lovely to look at, they are all intelligent, hardworking women pursuing careers in acting and modeling as well as working for us. They are a big part of what makes Beachy Cream special, and they bring a sense of fun and nostalgia to the experience. Anyone who has visited our store or website knows that pin ups are a big part of our branding, and The Art History Archive offers a wonderful history of the pin up starting with the Hellenic goddesses of ancient Greece and progressing through modern times. “A pin-up girl is a woman whose physical attractiveness would entice one to place a picture of her on a wall. The term was first attested to in English in 1941; however the practice is documented back at least to the 1890s. The “pin up” images could be cut out of magazines or newspapers, or be from postcard or chromo-lithographs, and so on. Such photos often appear on calendars, which are meant to be pinned up anyway. Later, posters of “pin-up girls” were mass-produced. Many “pin ups” were photographs of celebrities who were considered sex symbols. One of the most popular early pin-up girls was Betty Grable. Her poster was ubiquitous in the lockers of GIs during World War II. Others pin-ups were artwork, often depicting idealized versions of what some thought particularly a beautiful or attractive woman should look like. An early example of the latter type was the Gibson girl, drawn by Charles Dana Gibson. The genre also gave rise to several well-known artists specializing in the field, including Alberto Vargas and George Petty, and numerous lesser artists such as Art Frahm.“
The Beachy Cream 2013 Calendar will be available for purchase in our store at 1209 Wilshire Blvd, Santa Monica, CA 90403, or you can order them by mail by contacting us at youscream@beachycream.com. Like us on Facebook where we’ll announce the release date and offer special deals for early orders!